Our Green Initiatives

we believe in being mindful of our impact on the environment

Our health, our quality of life, and our survival, ultimately depends on the health of our planet. We need to protect it in order to protect our children’s future.
Woman in Nepal holding tree saplings outside

Trees planted for every purchase

Our partnership with Eden Reforestation allows us to contribute to their impactful tree-planting projects. Their mission is to diminish the negative effects of deforestation and reduce extreme poverty by providing local villagers with consistent income. For every purchase, we have committed to planting 9 trees through their projects. Learn more here.

Low impact dyes

We only use eco-friendly, low-impact dyes. And very soon, we will be going 100% dye-free.

Packaged mindfully

Our products are sold without packaging and are shipped using 100% recyclable material.

Certified organic cotton

All of our cotton fabrics are certified organic to the highest standards (GOTS and OEKO-TEX Standard 100).

Lending Library

Our Lending Library program saves potential waste and unnecessary consumption. Learn more about our Lending Library here.

Built to last

Our products are designed to stand the test of time and survive through generations – helping reduce consumption and it’s harmful effects on the environment.

Cotton Field

Helina Baby and Eden Reforestation Projects

We have partnered with Eden Reforestation Projects, an organization that hires local villagers in Ethiopia, Madagascar, Nepal, Haiti, Indonesia, and Mozambique to plant trees. Their tree planting projects help diminish the negative effects of deforestation and reduces extreme poverty by providing local villagers and their families with consistent income.

Our partnership with Eden Reforestation allows us and our customers to contribute to this important program – with every purchase from Helina Baby, we “plant” 9 trees through their impactful projects.

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